ABOUT UNICORN
OUR STORY
Unicorn is the story of a dedicated Chinese family that transformed a modest hardware processing business into one of the renowned and influential manufacturers and exporters of high-quality staples, coil nails, and brad nails. With a commitment to excellence and innovation, Unicorn has become a trusted name in the fastener industry, serving markets around the globe with precision-engineered products and unmatched customer service.
- Stage 1
Exploration
In the 1990s, the seeds of Unicorn were planted by a visionary engineer working within a state-owned enterprise in China. Tasked with the research and development of staple production equipment, staples, and staple guns, our founder's deep industry knowledge laid the groundwork for innovation that would later define our company.
- stage 2
Predecessor
In 1997, stepping out from the confines of the state-owned framework, our pioneering first generation founded Jinweilong Hardware Machinery Co., Ltd. This company was among the first private enterprises in China to manufacture staples, primarily serving the domestic market with high-quality products crafted from extensive industry expertise.
- Stage 3
Establishment
A decade later, in 2007, the next generation of leadership propelled Jinweilong’s finest engineers to Tianjin. There, they established what is now known as Unicorn. With the introduction of advanced German manufacturing equipment, we not only enhanced our staple production capabilities but also expanded our product lines, focusing predominantly on serving international markets.
- Stage 4
Expansion
Over the past 19 years, Unicorn has grown from a modest team of 12 to a robust company of over 200 employees. Our reach now extends to more than 50 countries, serving over 1250 clients globally. With each passing year, our turnover has steadily increased, positioning us among the top five nail manufacturers in China today. And our story continues.
WHY UNICORN
With over 30 years of manufacturing expertise, we specialize in producing high-quality industrial staples and nails for global markets. Our advanced automated production lines, strict quality control system, and strong supply capability enable us to deliver stable quality, competitive pricing, and reliable lead times. We aim to build long-term partnerships by providing dependable fastening solutions tailored to customer needs.
One-stop fastening solutions
High-capacity machines, maximum efficiency
Professional team & stable quality
Cost advantage from direct production
TRUSTED BY GLOBAL BUYERS
- Extensive Product Supply — We manufacture a wide range of staples and nails covering construction, furniture, upholstery, and packaging industries, enabling customers to source multiple products from one reliable supplier.
- Flexible Customization Support — Our customization options in size, surface treatment, packaging, and private labeling help clients create unique products and strengthen their brand presence.
- Strong Production Capacity — With automated production lines and high annual output, we guarantee timely delivery even for bulk orders, ensuring your supply chain is never interrupted.
OUR PRODUCT RANCE
Our product range covers a wide variety of staples, nails, and related fasteners. With advanced manufacturing processes and strict quality control, we deliver reliable products trusted by customers worldwide.
OUR GLOBAL SALES FOOTPRINT
Our Team
Get to know the important people behind our brand. As one of China's top 5 staple and nail manufacturers, our leaders, engineers, and sales experts work hand in hand to ensure quality, innovation, and customer satisfaction in every project we deliver.
Vincent Li
Managing Director
Hongliang Zang
Sales Director
Jessica Duan
Sales Director
Zeta Wu
Sales Manager
Robert Wei
Sales Manager
Alice Wang
Sales
Lan Zhou
Warehouse Manager
Maolin Zhang
Technical Director
Shenglong Tong
Technical Director
Shungang Wen
Engineering Manager
Chenyun Zeng
Engineering Manager
Shengkui Mao
Engineering Manager
The mission of Unicorn is to provide all of our customers with superior quality fastening products and outstanding service. We are dedicated to ensuring a consistent and reliable supply of staples, coil nails, and brad nails that meet the exacting standards of our industry.
Our vision is to become the global leader in the fastening industry, recognized for reasonable prices, high-quality, and professional customer service. We aspire to expand our footprint across diverse markets, continuously improving our products and services to meet the evolving needs of our clients.
