ABOUT UNICORN
OUR STORY
Unicorn is the story of a dedicated Chinese family that transformed a modest hardware processing business into one of the renowned and influential manufacturers and exporters of high-quality staples, coil nails, and brad nails. With a commitment to excellence and innovation, Unicorn has become a trusted name in the fastener industry, serving markets around the globe with precision-engineered products and unmatched customer service.
- Stage 1
Exploration
In the 1990s, the seeds of Unicorn were planted by a visionary engineer working within a state-owned enterprise in China. Tasked with the research and development of staple production equipment, staples, and staple guns, our founder's deep industry knowledge laid the groundwork for innovation that would later define our company.
- stage 2
Predecessor
In 1997, stepping out from the confines of the state-owned framework, our pioneering first generation founded Jinweilong Hardware Machinery Co., Ltd. This company was among the first private enterprises in China to manufacture staples, primarily serving the domestic market with high-quality products crafted from extensive industry expertise.
- Stage 3
Establishment
A decade later, in 2007, the next generation of leadership propelled Jinweilong’s finest engineers to Tianjin. There, they established what is now known as Unicorn. With the introduction of advanced German manufacturing equipment, we not only enhanced our staple production capabilities but also expanded our product lines, focusing predominantly on serving international markets.
- Stage 4
Expansion
Over the past 17 years, Unicorn has grown from a modest team of 12 to a robust company of over 200 employees. Our reach now extends to more than 50 countries, serving over 1250 clients globally. With each passing year, our turnover has steadily increased, positioning us among the top five nail manufacturers in China today. And our story continues.
The mission of Unicorn is to provide all of our customers with superior quality fastening products and outstanding service. We are dedicated to ensuring a consistent and reliable supply of staples, coil nails, and brad nails that meet the exacting standards of our industry.
Our vision is to become the global leader in the fastening industry, recognized for reasonable prices, high-quality, and professional customer service. We aspire to expand our footprint across diverse markets, continuously improving our products and services to meet the evolving needs of our clients.
OUR PRODUCT RANCE
Our product range covers a wide variety of staples, nails, and related fasteners. With advanced manufacturing processes and strict quality control, we deliver reliable products trusted by customers worldwide.
Your Trusted Partner in Every Connection
WHY UNICORN
Since our establishment, we have been dedicated to the research, development, and production of staples and nails. As one of the top five manufacturers in China, we are equipped with advanced production facilities and a strict quality management system, with our products exported worldwide. We are committed to providing our customers with high-strength, durable, and cost-effective products, helping our partners stand out in the market.
- Extensive Supply Capability — Our product range covers a wide variety of staples and nails, meeting the common needs of most customers
- Customized Services — We offer tailored solutions in size, packaging, and branding according to customer needs, helping our partners enhance their competitiveness.
- Stable High Production Capacity — As one of the top five manufacturers in China, our annual output ranks among the industry leaders, ensuring fast delivery for large orders
OUR GLOBAL SALES FOOTPRINT
Let's turn your vision into a masterpiece.
We understand how crucial it is to stay ahead of the curve in the digital industry. To offer our clients innovative solutions that give them a competitive edge, we conduct ongoing research into new technologies, techniques, and strategies. Not only will you receive a service, but also a partner committed to your company's growth.
We offer our top-quality services at competitive prices, providing you with great value for your investment.
We don't believe in one-size-fits-all solutions. Every solution we offer is made to fit your business's needs and goals.
We leverage data and insights to make informed decisions that lead to more effective and efficient solutions.
We put our clients at the heart of everything we do, creating solutions that resonate with your audience and drive engagement.
Our Team
Get to know the important people behind our brand. As one of China’s top five staple and nail manufacturers, our leaders, engineers, and sales experts work hand in hand to ensure quality, innovation, and customer satisfaction in every project we deliver.
Vincent Li
Managing Director
Hongliang Zang
Sales Director
Jessica Duan
Sales Director
Zeta Wu
Sales Manager
Robert Wei
Sales Manager
Alice Wang
Sales
Lan Zhou
Warehouse Manager
Maolin Zhang
Technical Director
Shenglong Tong
Technical Director
Shungang Wen
Engineering Manager
Chenyun Zeng
Engineering Manager
Shengkui Mao
Engineering Manager
